9+ hour, 58+ min ago   (256+ words) Australia – Melbourne Social Co has been appointed as the social media agency of record for Quest Apartment Hotels, Citadines and lyf, three hospitality brands under The Ascott Limited, following a competitive pitching process. The Melbourne-based agency will lead social media…...

4+ day, 4+ hour ago   (270+ words) Hong Kong – The Hong Kong Tourism Board (HKTB) has launched “Only in Hong Kong,” a new global marketing campaign built around the everyday sights, sounds and flavours of the city, rather than conventional destination imagery. Rather than polished tourism visuals,…...

5+ day, 3+ hour ago   (307+ words) Shenzhen, China – Chinese omnichannel retailer Rainbow has opened an upgraded supermarket in Shenzhen’s Nanshan District, marking the company’s first implementation of Store Digital Twin technology in a live retail setting. The store, developed with Hanshow and Rainbow’s technology partnered with…...

5+ day, 7+ hour ago   (348+ words) Jakarta, Indonesia — Moonfolks Indonesia has appointed Puja Komariah as its new General Manager, strengthening its Jakarta leadership as the agency continues to expand across the region. Effective 31 August 2026, Komariah will lead Moonfolks Indonesia’s creative and digital operations, while overseeing its…...

5+ day, 9+ hour ago   (357+ words) Kuala Lumpur, Malaysia — Zurich Malaysia has unveiled the next chapter of its “Care For What Matters” brand campaign with “Ready For Every Change”, highlighting how its support can evolve as Malaysians’ lives, needs and priorities change. Launched in 2023, “Care For…...

5+ day, 10+ hour ago   (486+ words) Singapore — Standard Chartered has launched the third phase of its “Now’s Your Time for Wealth” campaign, using AI-powered media, real-time activation, and local digital platforms to deliver more relevant and personalised experiences for affluent audiences. To bring the campaign to…...

6+ day, 9+ hour ago   (170+ words) Hong Kong, China – AI-powered ad tech company PubMatic (Nasdaq: PUBM) has appointed Mengyun Wu as Advertiser Solutions Manager, expanding its Hong Kong team to deepen ties with regional agencies and brands. The move comes as agencies and marketers in Hong…...

6+ day, 9+ hour ago   (579+ words) Asia-Pacific — Sell-side advertising company Magnite has launched an expanded live streaming advertising ecosystem designed to make verified live inventory easier for advertisers to plan, buy, and activate across programmatic and agentic channels. The launch comes as media owners prepare for…...

1+ week, 4+ hour ago   (730+ words) Southeast Asia — Advertising alongside trusted journalism may be doing more than delivering reach, as the credibility of the media environment can directly influence how business decision-makers in Singapore and Malaysia perceive the brands advertising within it. Some 70% of business decision-makers…...

1+ week, 8+ hour ago   (167+ words) marketech apac Huella appoints Kartik Mehta as Mentor to lead Southeast Asia expansion Gurgaon, India – Huella has appointed industry veteran Kartik Mehta as Mentor to support its expansion across Southeast Asia, following the establishment of the company’s new hub in…...